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Our Services

At Asatryan Consulting, we provide comprehensive real estate consulting, brokerage, sales, marketing, and property-related support services for individuals, property owners, investors, and businesses.

Our services are designed to make real estate transactions more informed, structured, transparent, and efficient — from the initial consultation and property search to negotiations, marketing, transaction coordination, and property management.

Real Estate Consulting & Property Search

Our services include:

  • Free initial real estate consultation

  • Selection of residential, commercial, and investment properties

  • Search and selection of land and properties suitable for development

  • Assistance with property acquisition and sales processes

  • Negotiation and communication between the parties

  • Research and evaluation of investment and development projects

  • Support with coordinating design, construction, and commissioning processes

  • Coordination with relevant banks, financial institutions, and industry professionals when required

We work with clients and investors interested in opportunities both in Armenia and in international markets.


Property Sales & Marketing Services

When representing a property for sale, Asatryan Consulting develops an individual sales and marketing strategy based on the property’s characteristics, market conditions, asking price, target audience, and agreed cooperation terms.

Depending on the type of cooperation and the terms of the agreement, our services may include:

  • Preparation of property descriptions, advertising copy, and presentation materials

  • Property promotion through the company’s website and social media platforms

  • Listing properties on specialized real estate platforms

  • Targeted paid advertising and TOP placement, where agreed

  • Direct property offers to our existing client and potential buyer database

  • Targeted offers and property presentations through email

  • Identification and engagement of potential buyers and investors

  • Organization of property viewings and tours

  • Organization and management of negotiations

  • Assistance with collecting and preparing documents required for the transaction

  • Coordination of the deposit and main transaction process

  • Organizational support for notarization, state registration, and other necessary procedures

The scope of marketing activities, advertising platforms, and advertising budget is determined individually, taking into account the property type, asking price, market conditions, cooperation model, and contract duration.


Additional Services

Upon request, we also provide additional services under separate terms and pricing.

These may include:

  • Property and real estate market research

  • Market pricing and valuation guidance

  • Professional property photography

  • Reels and short-form property video production and editing

  • Aerial photography and video using drones

  • 3D virtual tours and three-dimensional property presentations

  • Coordination of legal consultation and legal support

  • Organization of geodetic, topographic, and measurement services

  • Professional property valuation through appropriately qualified specialists

  • Coordination of consultations with banking and financing specialists

  • Coordination of construction, architectural, design, and technical consultations

  • Production of outdoor advertising, brochures, catalogs, and other marketing materials

  • Promotion through additional advertising platforms

  • Development of customized marketing strategies

  • Property rental and property management services, including management on behalf of owners who are located abroad

Property Management

Our property management services may include:

  • Finding and screening potential tenants

  • Organizing property viewings

  • Coordinating the rental process

  • Facilitating communication between the owner and tenant

  • Coordinating other services and responsibilities agreed upon in the contract

Property and market research, as well as market pricing analysis, are provided as paid services. However, under specially agreed sales arrangements, certain paid services may be covered by Asatryan Consulting within the scope and conditions specified in the relevant agreement.


Our Property Marketing Approach

At Asatryan Consulting, we believe that every property requires a tailored marketing strategy.

Our approach considers the property’s characteristics, market conditions, asking price, target buyers, investment potential, and the terms of cooperation.

Under specially agreed sales contracts, when the proposed asking price is consistent with our market analysis and the agreed marketing strategy, Asatryan Consulting may cover the cost of paid advertising and promotional activities.

If the owner chooses to market the property at a price outside the range recommended by our market analysis, paid advertising and additional promotional costs may be covered by the owner based on a previously agreed budget.

Owners may also choose to allocate additional funds to expand a marketing campaign. Such funds are used exclusively for agreed marketing purposes, with appropriate reporting provided by the company.


Marketing Performance Reporting

During the cooperation period, Asatryan Consulting provides the property owner or landlord with regular information regarding market response and marketing activities.

Depending on the marketing campaign, reporting may include:

  • Number of views of property listings and publications

  • Number of calls, messages, and inquiries received

  • Level of interest from potential buyers or tenants

  • Results of property viewings and meetings

  • Offers received and overall market response

  • Key performance indicators of advertising campaigns

  • Customer feedback regarding price, terms, and property presentation

  • Recommendations for possible adjustments to the sales or rental strategy

This information allows property owners to monitor the progress of the marketing process and, when necessary, work with us to review the price, terms, positioning, or overall marketing strategy.


Confidential Property Marketing

We understand that confidentiality can be critical when selling or renting a property, particularly in the case of operating businesses, hotels, restaurants, commercial properties, and other sensitive assets.

For this reason, Asatryan Consulting offers three main property marketing formats.

1. Private Sale — Internal Database

The property is not publicly advertised on open real estate platforms or social media.

Instead, the opportunity is presented to selected clients within our internal database, relevant investors, and carefully selected potential buyers.

This approach is particularly suitable for operating restaurants, hotels, retail businesses, manufacturing companies, business centers, and other properties or businesses where the owner does not wish to publicly disclose the sale.

2. Limited Marketing

The property is promoted through external advertising platforms with limited information.

At the owner’s request, details such as the exact address, property or business name, recognizable exterior features, distinctive views, logos, signs, or other identifying information may be withheld.

Additional information is provided to interested parties only to the extent previously agreed with the owner.

This approach allows the property to reach a broader pool of potential buyers while maintaining the required level of confidentiality.

3. Open Sale

The property is presented openly to the market through a comprehensive marketing strategy.

Depending on the agreement, the marketing presentation may include interior and exterior photography, videos, views, technical information, and other relevant property details.

The marketing strategy may include:

  • Professional photography and video production

  • Reels and short-form video content

  • Drone photography and aerial video

  • 3D property presentations and virtual tours

  • Social media promotion

  • Promotion through the company’s website

  • Listings on specialized real estate platforms

  • Targeted paid advertising

  • TOP positioning and promotional placement

  • Direct promotion to our internal client and investor database

Open sales can be conducted under either a standard or exclusive cooperation agreement.

Regardless of the selected marketing format, Asatryan Consulting is committed to protecting the confidentiality of information provided by clients and properties and using such information only for agreed purposes.


Cooperation & Contract Terms

The scope of services, commission, advertising arrangements, confidentiality terms, publication limitations, rights and responsibilities of the parties, and other conditions are established in the agreement between the client and Asatryan Consulting.

The standard cooperation periods are:

  • 3 months

  • 6 months

  • 12 months

The appropriate contract duration depends on the type and value of the property, sales conditions, selected marketing strategy, and the specific characteristics of the transaction.

A different cooperation period may also be agreed upon by the parties.

Confidentiality requirements and the scope of information that may be publicly disclosed are agreed upon in advance with the property owner and, where necessary, incorporated into the contract.